I recently was reminded of how our “Map of the World” can get us in trouble in business. Thankfully my reminder came in the course of casual conversation during a road trip. I was driving through the mountains in Northern Arizona (yep they have em here) when my partner and I saw some wildlife. Somehow that got us to talking about the different animals we’d seen in the wild and our different experiences. During this time we ran across a Coyote. Now my partner had just read a

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